Game Monetization in Asia: What’s Next?

Mobile gaming is shifting toward live-service models, and out-of-app platforms are unlocking new revenue streams. Since we first published on this topic with Niko Partners in 2023, this segment has grown rapidly, reshaping how publishers reach players and scale.

We’re back with Niko Partners to demystify the diverse regulatory trends and payments landscape across Asia – so you can implement the best monetization strategy to scale your mobile games in the region and beyond.

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What You Can Expect

  • The Shift in Game Distribution – How publishers are benefiting from a move beyond traditional app stores and what it means for growth.
  • Attention on Regulations – How evolving digital content policies are shaping payment and monetization strategies across key Asian markets.
  • The Power of Localized Payments – How the right payment options unlock new players and drive conversions.
  • Lessons from Industry Leaders – How top publishers are adapting and thriving in this changing landscape.

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White Papers

Mar 14 2025

Gaming Growth Unlocked: Insights on Distribution, Payments, and Regulations in Asia

Publishers who choose the right monetization partners scale faster—seeing web store revenue surpass app store earnings in just six months. Working with platforms that understand regional markets makes navigating regulations and taxes easy—we're here to make it happen.
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