Your frictionless link-out solution

Coda Links allow digital businesses to direct users to a secure external payment page instead of completing the purchase inside the app store. By moving transactions outside the app, businesses can bypass the high platform commissions, particularly in the US, where Google and Apple do not apply any fees for purchases made through linkouts from in-app.

This allows you to retain more revenue while still providing users with a seamless checkout experience.

Yes. Coda Links are designed to support link-out experiences that align with the latest platform guidelines from Apple and Google.

As regulations shift, Coda actively tracks any updates in key markets such as the US, Japan (Mobile Software Competition Act MSCA), and Brazil with ongoing rulings. We will continuously adapt our solutions & recommendations to the latest regulations in the markets where link-out flows are permitted, whether in the aforementioned markets or globally as new favorable regulations evolve.

Coda Links supports a wide range of payment methods depending on the market, unlocking access to the leading payment methods in all the markets where link-outs are permitted by local regulations.

These include: credit and debit cards, e-wallets, carrier billing, bank transfers, convenience store payments, cash at retail, vouchers, QR payments, and Buy Now Pay Later (BNPL).

Yes. Coda’s infrastructure automatically adapts to each market, including currency handling and localization. Coda manages the cross-border foreign exchange conversions, local currency collection, and cross-border settlements, paying publishers out in their preferred currency, whether USD, Euro, or other.

Yes. Coda Links automatically identifies users and passes essential tracking data directly to the checkout. You are provided with granular insights into user behaviour and transaction data, enabling you to monitor conversion rates, conduct smarter A/B testing, track performance of specific promotions/marketing campaigns, and optimize long-term revenue.

Insight-driven dashboards cover transactions, conversion rates, click rate, buyer behaviour, overall cost breakdown, and more in real time. All filterable and segmentable across time, country, and payment channel.

Transaction-level reports are also available for exporting so that your finance team can run audits to balance the books.

Coda Links lets you control the look and feel of the landing page, creating an experience that feels native to your brand and seamless for the customer. This includes logos, colors, fonts, product images, shapes, and more!

All you need is a single API integration to gain access to all of Coda’s global payment channels and access to Coda Links for seamless link-out payments.