Thailand’s digital payment landscape in 2026 is shaped by real-time bank transfers and mobile wallets. Together, these alternative payment methods account for around 95% of transaction volume, reducing the role of credit and debit cards. For B2B growth, prioritizing PromptPay and local wallet interoperability is key to reaching consumers and unlocking growth in Thailand’s highly digital market.
*Data is for Codapay in the period of 1st Oct 2024 - 30th Sep 2025
Android users
iOS users
Credit & Debit Card ownership
App downloads in 2025
App revenue (USD) in 2025
Thailand's dominant Android market limits Apple Pay's effectiveness for enabling online payments.
Credit & Debit cards have low penetration in-market, reducing the effectiveness of this channel and likely overlapping significantly with the Apple user population.
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