All market guides

Laos

Laos’ payment landscape in 2026 is mobile-first, with direct carrier billing playing a central role in how consumers transact. Telco-integrated payment options account for around 99% of transaction volume, with minimal reliance on credit and debit cards. For global merchants, prioritizing carrier billing integration is key to reaching consumers and unlocking growth in this developing digital market.

Lao Telecom

68%

Lao Telecom68%

Unitel

32%

Unitel32%

*Data is for Codapay in the period of 1st Oct 2024 - 30th Sep 2025

Impact figures

70%

Android users

30%

iOS users

1.1%

Credit & Debit Card ownership

116.5M

App downloads in 2025

4.1M

App revenue (USD) in 2025

Insights

Digital wallets

Laos is a dominant Android market reducing the efficacy of Apple Pay to some degree in enabling online payments.

Cards

Credit & Debit cards have low penetration in-market, reducing the effectiveness of this channel and likely overlapping significantly with the Apple user population.

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