Egypt
Egypt’s payment landscape in 2026 is mobile-first, with digital wallets leading how consumers transact. Local e-wallets account for over 95% of transaction volume, reducing the role of credit and debit cards. For merchants, prioritizing alternative payment methods like Vodafone Cash is key to reaching consumers and unlocking growth in Egypt’s rapidly digitizing, Vision 2030-driven economy.
*Data is for Codapay in the period of 1st Oct 2024 - 30th Sep 2025
Impact figures
85%
Android users
15%
iOS users
6%
Credit & Debit Card ownership
2.4M
App downloads in 2025
80.3M
App revenue (USD) in 2025
Insights
Digital wallets
Egypt's highly Android-dominant market limits Apple Pay's effectiveness for enabling online payments.
Cards
Credit & Debit cards have low penetration in-market (6.0% ownership), reducing the effectiveness of this channel and likely overlapping significantly with the Apple user population.
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