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Codapay powers Monster Strike Web Shop in Hong Kong and Taiwan

Oct 27 2025

2 mins

SINGAPORE | 27 October 2025Coda and Digital Garage have partnered to bring Codapay to Mixi’s Monster Strike Web Shop in Hong Kong and Taiwan. The partnership supports the regional launch of the Monster Strike Web Shop and underscores Coda’s role as a strategic partner to publishers seeking to expand globally through trusted, compliant, and locally relevant payment solutions.

Powering game growth beyond the app

As publishers look beyond traditional app stores, web shops have become an important way to engage players directly and unlock new revenue streams. Coda’s suite of monetization and distribution solutions – including Codapay, Codashop, Custom Commerce, and Distribution – powers this shift by connecting publishers to hundreds of trusted local payment methods and millions of paying players worldwide.

Through a single, secure Codapay integration, publishers can offer seamless local payment experiences and access new markets with confidence. Coda manages the complexities of global digital commerce – from compliance and settlement to tax and risk management – so publishers can focus on creating great content and growing their player communities.

“Out of app monetization is redefining how publishers engage players and grow globally,” said Zac Liew, Chief Commercial Officer at Coda. “As regulatory changes open up the app ecosystem, Coda’s infrastructure helps publishers participate confidently in this new landscape. Our partnership with Digital Garage combines global capability with local expertise to support a more open, trusted, and scalable model for game commerce.”

A partnership built for growth

Digital Garage’s deep local expertise and strong network across Japan and Asia make it an important partner in expanding Coda’s out-of-app monetization footprint. Together, Coda and Digital Garage are helping publishers like Mixi deliver greater value to players in new markets through a seamless and compliant web-based experience.

The launch of the Monster Strike Web Shop in Hong Kong and Taiwan marks another milestone in Coda’s ongoing effort to support the global games industry as it transitions toward a more open, flexible, and player-first commerce ecosystem.

Mixi has also previewed the new web shop experience, highlighting that players can now purchase Orbs at a better value than in-app purchases, with special promotions and an exclusive loyalty program available through the web store. Read more about it here.

For more information about Codapay and Coda’s suite of monetization and distribution solutions, visit www.coda.co.